Kama is a football analytics platform recognised as Sport Innovation of the Year 2022, now used by leading Serie A coaching teams and professional clubs. I led the brand strategy and developed the identity from the ground up, guiding its evolution across products, interfaces, and live environments.

As the brand scaled, I collaborated directly with football clubs, major Italian media, and Olympic athletes. As someone who grew up with football and is passionate about tech and innovation, seeing the project grow was a genuinely rewarding experience.